Digital Analytics Consultants
Senior strategic advisory in AI, Data & E-commerce. Guiding C-suite executives through complex digital transformations — from EU AI Act readiness to 10x revenue growth.
From EU AI Act readiness to e-commerce revenue growth — I partner with executive leaders to architect data-driven cultures that deliver lasting, measurable outcomes.
Architecting modern AI ecosystems and Agentic AI workflows. Full EU AI Act readiness, ISO 42001 and NIST AI 600-1 compliance. Deployment and security hardening on Vertex AI and GCP.
Future-proof your brand in the age of AI search. LLMO and GEO consultancy to ensure visibility in generative AI results. AI-driven marketing automation for hyper-personalisation at scale.
Designing and executing enterprise Target Operating Models. I doubled account revenue and tripled resources at Sky/Comcast and built the TOM for GEDI Gruppo Editoriale (La Repubblica, La Stampa).
Expert implementation across all major platforms — including privacy-centric Matomo for regulated sectors. Training and mentoring for in-house teams. Trusted by banking, healthcare and public sector clients.
Strategic advisory for Maritime AI startups and supply chain operators. Predictive analytics for fleet optimisation, port logistics and demand forecasting. Bridging operational complexity with scalable AI solutions.
I founded Digital Analytics Consultants in 2021 after 20 years as Head of Technology and SEO at Sitelynx, where I served clients including Shell, HSBC, Prudential, Sky News, and Times Online. That breadth of experience — from financial services to media to retail — is what I bring to every engagement.
Currently, I am working with AI startups in the UK, Sweden and Germany to grow their businesses — specifically in Maritime AI, Supply Chain Automation and Predictive Analytics. I have worked extensively with Scandinavian clients like Svea Bank and Region of Skåne on full-stack analytics and privacy.
Most recently, as Lead Strategist at eClerx, I doubled client account revenue and tripled the resources deployed serving Comcast Sky Group across the UK, Europe and Africa — supporting the launch of Skyshowtime and Showmax — and designed the Target Operating Model for GEDI Gruppo Editoriale, Italy's leading media group.
I have taught via the Chartered Institute of Marketing (CIM), where I have delivered programmes on Web Analytics, Google Analytics, and Advanced SEO. I split my time between Bremen, Germany and Thailand, serving clients primarily across Europe and the UK.
These production projects demonstrate hands-on fluency with the AI stack — from RAG pipelines and LLM engineering to full-stack deployment. The same depth I bring to client engagements.
Production-grade B2B research and data enrichment platform that automates German company intelligence gathering. A 7-stage enrichment pipeline — government register parsing → web scraping → social discovery → email enrichment → AI synthesis — powered by Google Gemini 2.5 Flash with RAG patterns aggregating 7+ sources before LLM synthesis.
Bidirectional HubSpot CRM sync, confidence-scored entity extraction (0.0–1.0), fault-tolerant ETL with streaming progress and exponential backoff retry.
AI-powered language learning platform teaching Thai tonal pronunciation through scientifically-grounded spaced repetition (Half-Life Regression algorithm) and real-time speech synthesis with syllable-level karaoke highlighting. 1,000+ linguistically annotated flashcards across 42 themes.
1,050+ unit tests, 50+ cross-browser E2E tests. GDPR-compliant, pre-rendered for SEO. Supabase/PostgreSQL backend with Row-Level Security and Edge Functions.
Multimodal AI conversation platform for Thai language learning. Gemini TTS Persona with a 4-tier TTS fallback chain (Gemini Chirp 3 HD → Google Cloud TTS), 6 unique per-character voice identities, gender-aware voice selection, and IndexedDB audio caching with LRU eviction.
Demonstrates prompt engineering, RAG implementation, LLM cost optimisation (caching strategies), streaming inference, and NLP for a low-resource language.
Deep investment in keeping at the frontier of AI, cloud and analytics — verified by the institutions building the field.
Vertex AI · BigQuery · Responsible AI · MLOps · GCP Infrastructure · Gemini · RAG · Vector Search · AI Security
Fine-tuning & RL for LLMs · Agentic AI · LLMOps · RAG · MCP with Anthropic · Agentic Memory with LangGraph
IBM GenAI for Executives · Integration Strategy · Vanderbilt Agentic AI for Leaders · OpenAI Prompt Engineering · Hugging Face AI Agents
Google Analytics Qualified · Chartered Institute of Marketing · Open University · Advanced SEO programme delivery
Every engagement begins with understanding where you are and where you need to go. Then we navigate together.
Understand your current data landscape, team capability, and strategic ambitions. Chart the territory before plotting the course.
Design a Target Operating Model and data strategy aligned to your business goals. Clear waypoints, clear ownership.
Embed with your teams to deliver. Architecture, tooling, talent and culture — all aligned to the destination.
Track outcomes against defined KPIs. Iterate, optimise, and ensure the organisation can navigate independently.
Whether you are looking to transform your data capability, accelerate e-commerce growth, or explore how AI can drive your business forward — let's have a conversation.